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Direct Marketing Blog

The latest direct response tips, tricks, and news from around the industry.

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How to Use Offline Data to Boost Digital Marketing Performance

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Letter vs. Postcard: Which Direct Mail Format is Right for My Brand?

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How a Modern Approach to Direct Mail Testing Can Save Your ROI

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Beginners Guide to Direct Mail

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How to Ensure the Security of Your Direct Marketing Data

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Direct Mail Trends to Stay Ahead in 2020

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How to ensure your direct mail campaign shines this holiday season

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Direct Mail Response Rates Leave Digital in the Dust

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Understanding LTV’s role in setting direct mail CPA targets

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Why should you use direct mail?

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Direct Mail Presents a Huge Opportunity for Digitally- Maxed DTC Brands

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E-BOOK SNEAK PEEK: The Financial Marketer’s Digital Playbook

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Marketers to shift budgets offline in wake of Facebook blocking third-party data

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6 hidden problems that could be plaguing your paid search performance

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SeQuel’s targeted digital marketing strategy helps specialty insurer drive double-digit sales increase

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