Why You Need This Report
In a digital age, it’s crucial to identify the direct marketing channels that yield measurable response rates and conversions. Direct mail continues to shine as a trusted and impactful method for engaging audiences. According to our research:
- 89% of marketers have increased or maintained their direct mail investments in the last year, showcasing a 3% rise from our 2022 data.
- 70% of marketers reported an improvement in direct mail performance, a significant increase of 5% over 2022.
- 91% of respondents found that integrating direct mail into their omnichannel strategies positively impacts campaign performance.
- 69% of consumers engage with mail each week, providing a valuable opportunity to fight digital ad fatigue.
Don’t miss this opportunity to access the full findings and analysis. Download your FREE report today!
About SeQuel Response
We are a multichannel customer-acquisition agency that gives direct-to-consumer brands a faster way to maximize growth and profitability. With decades of experience and an encyclopedic archive of test findings, we know what works—and what doesn’t—so you don’t have to waste time or money learning those same lessons.
Let us help with your next direct marketing campaign!
Call 1-866-838-8551 or email info@sequeldm.com.