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Direct Marketing Blog

The latest direct response tips, tricks, and news from around the industry.

USPS Postage Rate Increases

Five Ways to Offset the USPS Postage Rate Increase

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Direct Mail: Lower Cost vs. Lower Cost Per Acquisition

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Direct mail statistics

25 Direct Mail Statistics to Convince You Mail Still Works

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Direct Mail Testimonial Examples TB

As seen on Who’s Mailing What! 5 Examples of Using Testimonials in Direct Mail

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Direct mail design case study

Direct Mail Design Case Study

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Direct mail for e-commerce brands

Direct Mail Case Studies for E-Commerce Brands

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Subscription brands and direct mail thumbnail image

Subscription Marketing Direct Mail Strategy: Insights and Case Studies

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WMW Integrating Direct Mail and Digital Marketing

SeQuel Featured on WMW! Meet the Mailers

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Direct Mail for Millennials and Gen Z

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Successful direct mail campaign analytics

As seen on Who’s Mailing What! Identifying Successful Direct Mail Campaign Analytics: 5 Questions to Ask

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Direct mail to convert customers

How to Use Direct Mail to Convert Customers

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SG360 Named SeQuel's 2021 David Forster Vendor of the Year

SG360° Named SeQuel’s 2021 David Forster Vendor of the Year

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2022 will be the year of the direct mail postcard

The Year of the Direct Mail Postcard

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Direct Mail ROI Surpasses Digital Mediums

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Common and costly direct mail mistakes

6 Common and Costly Direct Mail Mistakes

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